We’re growing and looking for a new member for our team. If you’re a graphic designer that would like to work from home, set your own hours and gain experience working in a collaborative environment then you might LOVE Pixel Parfait! We are a small team of people very passionate about what we do and we’re looking for another passionate person to join us in designing for companies all around the country.
The current opening is part-time with a full-time opportunity projected for the end of the year. Interested in designers in any US state, you don’t need to be local to apply. Opening beginning ASAP with training scheduled for May. We are willing to train the right person, so please feel free to reach out if you have the required qualifications but are still working or need training with the full job skills! Currently, a 1099 contract position with full-time employment (W-4) is projected for the end of 2022-early 2023.
Must have at least an associate’s degree in graphic design or a related field.
Must have proficient knowledge working with Adobe Illustrator, Photoshop, and Indesign
Must have a working computer, internet access, and Adobe subscription
Must be self-motivated, great with deadlines, and able to prioritize multiple jobs at the same time.
Must be willing to learn new things and take written and oral instruction and critique well.
Must be a team player and willing to take on miscellaneous tasks as needed.
Must speak fluent English
Must have some availability during the regular working hours (M-F 8:00-5:00pm)
Must be willing to work with Pixel Parfait clients as an extension of our brand and culture.
It’s a plus if you have any of these skills (not required to apply):
Any WordPress experience
Experience working with clients
Sales Experience, especially in the marketing and design field
Any web development (coding) experience
Experience using Adobe XD, Dreamweaver, Canva, or other platforms
Speak Spanish and/or translation experience
Proofreading or copywriting experience
Great at writing promotional copy (perfect for websites and social media)
Social Media management experience
SEO optimization knowledge
Online advertising experience (google and social ads)
What you might work on at Pixel Parfait:
Social media graphics & account management
Infographics & custom illustrations
Brochures & Flyers
Website design and/or development using WordPress
Management services for existing clients
To apply: Email your resume and website or portfolio link to firstname.lastname@example.org. We will reply to your email with an interview schedule if we’re interested.
Thank you for your time. We hope to work with you soon!
Back when the internet and social media was new, you could totally make do with a graphic you’d put together with a random tool you found online and use it for your business and no one would look twice (unless it was covered in animated glitter – remember that?). In 2022 there’s no excuse for bad graphics or websites, and a bad one can have serious consequences for your business.
Here are 10 reasons you should hire a design professional in 2022:
10 Reasons You Should Hire a Design Professional in 2022
1) Bad graphics make you look unprofessional: Unless you’re a household name, you can’t get away with bad graphics. They make you look unprofessional and may make your customer question your legitimacy.
2) The wrong graphic may repel your target customer: Your graphics can attract your ideal customers to you, showing them exactly what they love to see – or it can repel them. Unfortunately, we often think something we put together is good enough or just what our customer is looking for, but that is rarely the case. A design professional knows what works.
3) Get your time back: You’re a busy business owner; whether you have a team of 1 or 5, you probably aren’t finger tapping your desk each day wondering what you should do. Stop spending hours fiddling with graphics and do the things that move the needle for your business.
4) Stop the scroll: We all do it, we’ve got a spare 2 minutes and out comes social media for us to scroll aimlessly. We will bypass any graphic that doesn’t wow us. A social media design professional has the skill to capture a lead’s attention.
5) Outdated websites aren’t user friendly: You’ve got to offer your customer an easy and pleasant user experience on your site or they’ll leave – most people will give your site 5 seconds or less to give them what they want, especially if they encounter a problem. A website design professional can make your customer journey as smooth as possible.
6) You need to differentiate from the pack: When we make our own graphics and websites, we often look at the competition for inspiration, which can make us look too similar to everyone else. The copycat will always come in 2nd, so make sure you’ve got branding that shows your customer that you’re different.
7) It will ultimately save you money: not only can the right design help attract your customers, but making your own often leads you to waste money making mistakes and creating new versions of your design every few weeks because it’s not working. When you work with a professional, you get the design done and then you can move on.
8) You can become instantly recognizable: a designer can help you develop strong branding so everything you put out into the world is instantly recognizable as your company. This helps make your business identity clear and it helps customers feel like you’re stable and trustworthy.
9) They’ll make everything clear: While a good copywriter can give you the best words to get the sale, they’re almost useless with the right design to get them noticed. A designer will help you make sure everything in your marketing materials conveys the right message as quickly as possible.
10) You’ll actually have the marketing assets you need when you need them: How many times have you thought about updating something, posting something, or putting out a message only to stall because you don’t have the right graphic. Not only is this a time suck, but it often puts us off following through in the first place.
Work with a design professional in 2022
If you’re ready to outsource your design needs to a professional, Sarah and the team at Pixel Parfait are here to help. We design it all – from graphic design and social media to websites and branding. To find out more about how we can help you up-level your business in 2022, click here.
Did you know that there are over 200 file extensions used today? Almost every program has their own file extension (ie., Micrsoft Word = .doc, Photoshop = .psd…ect). With all of these different types of files it can be confusing as to what should be used for what purpose. Here we have put together a guide to help you learn the differences between the most commonly used file types.
Let’s start with the most commonly used file extension – JPEG. The jpg or jpeg extension stands for Joint Photographic Experts Group. This file type is best suited for images and is commonly the file type used by point-and-shoot cameras. This file type compresses files and does not support transparencies. High quality JPEG files can be used for professional printing of pictures and image based designs.
The next file type that is regularly used today is the PNG. This file is usually used for online purposes because of it small file size and low resolution. PNG stands for portable network graphics and can support a transparent background. PNG files are great for logos on your website but should not be printed (due to the low resolution).
Next we will cover the PDF file. Portable Document Format is one of the most versatile file formats out there. PDFs can be used for print, fillable forms, low resolution proofs and more. PDF’s support vector files and can embed fonts, images, and graphics inside the file. You will need Adobe Reader to properly open a PDF file, which can be downloaded free from the Adobe website. The PDF viewer in your browser works too – but note that sometimes these viewers change how the PDF looks and errors can occur. This is especially true when embedded fonts or Pantone colors have been used. PDF is the preferred file type for most professional printing.
The EPS file type is used for vector based logos and graphics which can be scaled to any size without loss of quality. EPS files are a must for large format printing. You should always request a vector EPS of your business logo!
Finally, we will talk about the TIFF file extension. This file is most commonly used in professional environments and commercial printing. This file supports a transparent background and image layers. Some non-professional programs do not accept TIFF’s though – so depending on the program you plan to use, the TIFF may or may not be right for you.
When you purchase a new logo from Pixel Parfait you will receive all of these file types in your final packet. It is important to know a general description of each of the files you will be provided with and how to use each one. Even if you can’t open a file (like a EPS or TIFF), you should never discard these files. A professional designer or printer will request the file type that will work best for your project. For a quick guide of each of the file types talked about here – check out our references page.
Keeping your brand fresh and modern is important for every business. Sometimes a re-branding can be as simple as changing colors, while other businesses need an entire facelift. Pixel Parfait offers FREE business analysis services for any business interested in a re-branding or adding new marketing services. With a short consultation and branding/marketing analysis we can give you our best recommendation to improve your branding and marketing efforts. We will work with you and your budget to give you the best possible re-branding experience.
What is re-branding?
In simple terms it is a brand re-fresh. A re-branding can be through of as a makeover or facelift of your business. Re-branding projects can range from a simple “haircut” for your business or a total company overhaul. Often times Pixel Parfait can find a few tweaks that will boost your businesses recognizable features and improve your marketing efforts.
Do I need a full re-branding?
This is one of the most frequently asked questions to designers and marketing professionals. The answer is usually no, which is a relief for many business owners. Full re-branding projects can be expensive, but by pin pointing the areas your company needs work we can control the costs and give you a great product for your money. By making slight revisions to your branding you can preserve your brands identity, infuse new energy into the business, reach new customers, create a new “buzz” in the community, and build new business.
How do you know if it’s time to re-brand?
Here are a few questions to ask yourself to help decide if you need a re-branding. Pixel Parfait offers a wide range of services to fit any of these needs and any budget.
Is your look current? Your logo may have been trendy when you started your business but is it loosing appeal in the ever changing modern world? Take an honest look at your logo, colors and branding materials and decide if your business could be more modern in today’s world.
Are your products and services the same as when you started the business? Often times businesses change their focus as the business grows. It can be challenging to keep your branding current with your new focus, especially if you are doing your own design and marking work. Make sure that your business reflects the current work you do and the imagery matches.
Is your branding consistent? Have you made minor changes to your look and branding in the past few years? Sometimes partial re-branding projects leave parts of your business behind. Maybe you re-designed your website last year but haven’t changed your brochures and business cards to match. Or maybe you have a new logo, but your website and printed materials still show your old logo and branding style. If this is the case, you should update the outdated materials and keep your brand consistent.
Are you reaching your target audience? Trends shift over time and your look may not be attracting the demographic that you originally planned. A slight shift in colors and imagery can easily update your business to be more current to today’s consumers.
After reviewing your business, you may have decided that a re-brand would be a good choice, or you may need more help deciding. Either way you should contact Pixel Parfait for a free branding and marketing analysis. We can help you make the best decision for your business. We can work with any budget and come up with an easy to follow plan for your new branding. Email us today!
Graphic design is one of the quickest changing industries in the world. With new technology and techniques coming out almost every day it can be hard to keep up. Pixel Parfait has compiled a short list of new and exciting printing techniques, design trends, and more.
NFC Activated Business Cards
NFC technology has been integrated into cell phones for the past few years. With a simple tap you can share your contact info or a link with your friends. Simple touch your phone to your friend’s and the information magically transfers. Now, with new printing technology you can get business cards that have a specially designed chip embedded into the paper that will allow you to tap the card on your phone and be taken to a link, share contact information and much more. These cards are currently being distributed by Moo.com watch the video and learn how these cards could be used in your business. Pixel Parfait is now offering design and set-up/maintenance of these cards and the online platform. Contact us today for more info.
Font choice is an extremely important part of any design. The font trends are always changing. According to the Creative blog serif fonts will be making a comeback in 2016. Pixel Parfait also expects watercolor, hand drawn, and script fonts will be popular in 2016. The “hand-made” trend has been rising for about 10 years now and we don’t see this trend slowing down in 2016. Check out this diet coke ad using beautiful hand drawn text.
This is a trend that has been sneaking up on us for a while. The simple colors and striking photography makes this a strong trend to look out for. The great news is that this can be incorporated into many design and marketing projects. Check out this partial color overly we did for one of our recent clients.
As a design company, Pixel Parfait makes it our priority to keep up on all of the latest trends and technology. Call us today to see what’s new and how we can blast your business into 2016!
Hello, I’m Sarah Haynes and I create beautiful pixels! I currently work from my Prescott home doing all types of design, online marketing and photography. I can't imagine a better job!!
I have lived in Prescott, Arizona for over 20 years and I absolutely love it here. My favorite activities (outside of work) are hiking, swimming and spending time with my wonderful husband and daughters!
Please feel free to contact me anytime with your design jobs! I would be happy to discuss the right plan for your business.